A new generation of niche applications is boosting efficiency and productivity for companies, large and small. The effort to find an app that meets the specific needs of your business could be a significant shot in the arm as we head into economic uncertainty. According to a recent Business of Apps report, users completed over […]
Marketing to a niche audience can be rewarding and challenging. It’s worthwhile to target smaller audiences that the competition isn’t serving. However, identifying these unique groups of consumers is sometimes as difficult as finding ways to reach them. After all, pizza restaurant owners don’t have to scratch their heads too much to figure out who […]
